When you run a small business, every choice you make can have a big impact on your success. From your Internet provider, to your social media efforts, to when you open and close, every decision makes ripples for good or for ill. That's why it's important to put serious thought into what might seem like small, unimportant decisions; your business phone, for example.
Most of us have cell phones these days, and there's no denying they have a lot of advantages for personal use. When it comes to your business phone, though, there are a lot of reasons to consider a traditional, landline phone. Reasons like...
#1: Functionality in Emergencies
While landline phones might seem old-school to a lot of people, they have a major advantage that they tend to work just fine in emergency situations. Unlike cell phones, which require power and a connection to a network, landline phones are physically connected and will work even during power outages (for the most part). This is a huge advantage, since it allows your business to work with a massive structure that's already in place, saving you a great deal of frustration when you really need your call to go through.
Most small businesses aren't discussing corporate secrets over their phones, but security is a concern for any business no matter how big or small it happens to be. As Techwalla points out, landline phones tend to be very secure because they aren't just sending out an easily-intercepted radio signal the way cell phones do. This means you don't have to worry about things like your customers' personal information being stolen as much as you would have to if you were using a cell phone to conduct your business on.
#3: Ease of Expansion
If you're a small business, then you might only need one phone when you first start out. But if your business does well and you need to expand, then you might soon wish you had multiple lines (one at the cash register, one in the manager's office, etc., etc.). If you have cell phones, then you might find yourself dealing with some labyrinthine paperwork to find a plan that works for what you need. Landlines, on the other hand, are simply to expand, and can be scaled up with relatively little additional effort. This makes them an ideal platform to build on, should your needs change.
Every penny matters when you're running a smaller business, and this is another area that a landline phone handily beats cell phones (as long as your business is being done from a central location). Whether it's unlimited long distance (or even international calling), or just local minutes, a landline phone tends to be much cheaper than a cell phone according to WiseGeek. And as long as you're not leaving your store to make house calls or to go into the field, the enhanced mobility of a cell phone isn't going to do you that much good.
Cell phones, though they've gotten better over the years, are not as reliable as many of us would like. Whether it's a poor location, too much concrete, or just outages throughout the day, it's all too easy to lose or drop calls because of signal issues. Landline phones, on the other hand, are plugged in to a physical network, so if the cord is intact, you're going to be able to reach your destination when you make a call. It's for that reason that a lot of businesses still prefer to use landlines for their communication needs.
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